From Cookies to Consent: The New Rules of Digital Tracking in 2025 

The internet we grew up with is officially over. For years, websites quietly planted cookies on your device tracking what you clicked, what you bought, even what you almost bought but left in your cart. It was silent, invisible, and frankly a little creepy once people caught on.  Fast forward to 2025, and that entire […]

No One Reads Privacy Policies – But Yours Still Needs to Be Worth Skimming 

Let’s be honest. When was the last time you actually read a privacy policy before clicking “I agree”? Yeah, we thought so.  You’re not alone. Studies say only about 9% of people ever read them. And those who do? Probably gave up halfway through that wall of legal jargon. But here’s the kicker: just because […]

From Data Silos to Data Lakes: Bridging the Gap with Modern Integration 

Today data is the lifeblood of businesses. But what happens when that data is scattered across multiple departments, isolated in silos, and unable to communicate? It’s like trying to solve a puzzle with missing pieces—frustrating and ineffective. Enter the concept of data lakes, a game-changer for organizations looking to break down barriers and harness the […]

The Cloud Collision and Global Data Sensitivity

Women looking at data

“Cloudification”, the modern cloud phenomenon, is a collision of security services, data storage and applications. It has not only enhanced the availability of free-flowing data, but also has enabled thousands of enterprises in accessing anything from anywhere. However, this phenomenon has raised many concerns related to data privacy and the security of personally identifiable information (PII) being collected by international government […]

Drill Smartly Into BigData with the Intelligent Tool Attributes

A shrewd corporate leader or marketer is the one who realizes the scheme of things, visualizes the big picture as well as future trends, and takes business decisions based on his/her judgment. However, given the continuous big-data explosion and bombarding of information, it has become quite a challenging task for business decision makers to take […]